The great success of art events like Infinity Mirror by Yayoi Kusama and Immersive Van Gogh Exhibit touring in the USA, just to name two of them, is recording huge number of visitors.
Unburdened by the traditional exhibition model of borrowing original works of art and relying on latest technology, immersive art events are sprouting everywhere: from Europe to Japan, from the USA to Dubai.
Immersive art provides the opportunity for the public to experience art as more than simply looking.
It’s an experience that is interactive and can bring a whole new dimension to the way a piece or installation is appreciated,
Why is immersive art popular?
New approach to art which prompts the viewer to go beyond the brush-stroke and penetrate the essence of the work of art.
A superficial, instagram-able theme park experience.
What do you think?Immersive art provides the opportunity for the public to experience art as more than simply looking.
It’s an experience that is interactive and can bring a whole new dimension to the way a piece or installation is appreciated.
Yayoi Kusama: Infinity Mirror Rooms Extended to June 2023
Due to overwhelming public demand, Tate Modern today announces a one-year-extension of Yayoi Kusama: Infinity Mirror Rooms.
One of the most celebrated artists working today, the exhibition features two of Yayoi Kusama’s major installations alongside fascinating early documentation of her experimental performances and a recent sculptural work continuing her interest in infinite space.
The show will now run until 11 June 2023.

Head here to learn more.
The Largest Van Gogh Exhibit in the World now open at Pier 36 NYC
The ORIGINAL Immersive Van Gogh Exhibit is thrilled to announce the once-in-a-lifetime exhibit will be located at Pier 36 NYC, a 75,000 square foot waterfront space located in Manhattan’s Lower East Side with spectacular views of the East River with the Manhattan and Williamsburg bridges.
To help reimagine this massive venue, Immersive Van Gogh has joined forces with Emmy Award-winning and Tony Award-nominated designer David Korins, known for his set design of countless Broadway hits including Hamilton and Dear Evan Hansen.
Get a sneak-peak of the exhibit here: https://www.vangoghnyc.com/
Immersive Van Gogh was created by the world-renowned master of digital art, Italy’s Massimiliano Siccardi, who for 30 years has been pioneering immersive exhibitions in Europe.
His magnificent installations have been seen by over two million visitors in Paris and featured on the Netflix hit TV series Emily in Paris.
With the help of 60,600 frames of video, 90,000,000 pixels, and 500,000+ cubic feet of projections, this captivating digital art exhibit merges state-of-the-art technology, theatrical storytelling, and world-class animation.
It gives guests the rare opportunity to “step inside” and experience the incredible post-Impressionist works of Van Gogh like never before.

If you wish to understand Immersive Art deeper, I’m sharing to you these resources:
- What is immersive art? The story of immersive art and 5 exhibitions you can visit in 2022
- Immersive exhibitions: the future of art or overpriced theme parks?
Are you an culture and art enthusiast too? Let’s get connected!